Propel for Associations & Non-Profits

Know Your Members. Deliver More Value.

Gain deeper insight into the businesses behind your membership so you can better understand their needs and deliver more relevant learning, resources, and support.

Explore a Partnership

With Propel, Associations can:

  • Gain deeper insight into the businesses behind their membership
  • Identify common member needs, challenges, and opportunities
  • Deliver learning, education, and resources through a free LMS
  • Use aggregate insights to demonstrate membership value and impact
  • Give members access to Propel through a partnership model designed to create value at no cost to the association
Member Intelligence

Understand Your Members.
Support What They Need.

Propel turns insight into action — helping you understand what is happening across your members’ businesses and connect them with the content, resources, tools, and support that matter most.

 

Relevance

Use what you learn to provide more targeted content, learning, resources, tools, and opportunities to the members who need them.

  • Targeted learning and content
  • More relevant tools and resources
  • Better-timed member support
Member Insight

See What Is Happening Across the Businesses You Serve

Give business-owner members access to a practical operating platform for planning, goals, scorecards, meetings, initiatives, learning, resources, and execution — creating value they can put to work inside their business.

Understand business health and performance

See patterns across the goals, priorities, performance indicators, and operating challenges members are working through.

Identify shared needs and opportunities

Spot common themes across your membership so your team can better understand where members need education, resources, tools, or support.

Turn aggregate data into meaningful insight

Move beyond assumptions and individual conversations with a broader view of what is happening across the businesses behind your membership.

Association Member Business Insights
Relevant Member Support

Turn Insight Into More Relevant Learning, Resources, and Support

When you better understand what members are working through, you can make smarter decisions about the content, programs, resources, experts, and opportunities you put in front of them.

Give Your Members Access to a Free LMS

Deliver targeted learning, education, resources, and ongoing business development through a free LMS — giving members a central place to access relevant support while giving your association a scalable way to deliver more value.

Connect members with the right resources

Surface the tools, experts, vendors, and support that align with the needs members are actually experiencing in their businesses.

Create a more relevant member experience

Make membership feel more personalized and useful by connecting members with value that reflects what is happening in their business right now.

Relevant Member Learning and Resources
Membership Impact

Use Better Insights to Build a More Valuable Membership Experience

Better insight helps your association move from broad programming to more intentional support — shaping experiences around what members need, making your value easier to see, and creating new ways for the partnership itself to deliver value back to the organization.

Shape programs around real member needs

Use aggregate trends and emerging needs to help guide programming, events, learning, partnerships, and member support.

Demonstrate membership value and impact

Use meaningful business insights to show how your association is responding to member needs and helping businesses move forward.

Keep improving what you deliver

Create a feedback loop where better insight leads to more relevant support — and more relevant support creates a stronger member experience over time.

Association Membership Value and Impact
Partnership Value

Create More Value for Members
and Your Association

Extend practical business tools, learning, and support to your membership while creating a partnership model that adds value without creating another major program for your team to manage.

Free Member Access

Give eligible members access to Propel through your partnership, creating an immediate new member benefit without adding a major association expense.

Preferred Member Pricing

Extend preferred pricing as members choose to bring more of their teams into Propel and expand how they use the platform.

Revenue Share

Create an additional revenue opportunity for your association as adoption grows across your membership.

Better Insights. More Relevant Member Value.

 

Understand what is happening across your member businesses, uncover shared needs and opportunities, and use those insights to deliver experiences that make membership more valuable.

Explore a Partnership